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Standard audience measurement

Anonymous audience measurement solution that captures the real-world visibility of each billboard, location, and route—before, during, and after every campaign.

'bil,bôrd provides comprehensive audience data, comparable to ratings from other media. We set the industry standard for out-of-home advertising audience measurement

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Why choose 'bil,bôrd?

'bil,bôrd provides a detailed data solution that enables businesses to harness valuable insights and opportunities for OOH planning, trading, and evaluation.

Location Target Audience for
Media Owners
Media owners can enhance the accuracy of brand message delivery by validating location-based audience flow and providing reliable data for media buyers, agencies, and advertisers.
Capacity to Reach Desired Audience
Agencies can demonstrate their ability to deliver advertising messages to the right and most relevant audience.
Make data-driven adjustments
Media buyers can validate that campaign messages reach the right audience and make in-flight adjustments for more impactful results, driven by data
maximize Returns on Media Investment
Advertisers can ensure their message reaches the right audience at the right location, maximising return on media investment..

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Bilbord Soft Launch in the UK
Bilbord Measurement has officially launched in the UK, bringing cutting-edge audience measurement to the OOH industry. Using computer vision technology, we provide....
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First mobile audience measurement solution
We launched the first mobile audience measurement solutions oin Nigeria and for Oppportunity to see limited on its last-mile tricycle LED screen called …
Amplifying Sales with AdTech
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Built the first Custom service
The industry has witness the first custom Bilbord service for PowerHouse Multimedia Nigeria, a Digital Out of Home Advertising Company that runs its mobile Digital LED tricycle billboard across three location in Lagos, Nigeria